Data is key to B2B marketing success, but only if you’re using it to make decisions and take action. Pure lead gen, automation, or analytics solutions aren’t enough on their own to produce results. Our platform combines the best of them all to give you the tools you need to close more sales and drive more revenue.
Do you want to get more out of your advertising efforts than just ‘clicks’ and ‘impressions’? With AdCONNECT, you can see the specific people engaging with your ads and content and then follow them as they travel through to your own website.
Persistent identity resolution collects data accross devices, channels, and time.
With our platform, you can unmask the people engaging with your brand and follow them through buyer’s journey; no matter where they’re visiting from or how long it’s been since they last engaged.
Activity data is most valuable when you’re able to see it as it’s happening. Our platform shows you the data live and can even email specific team members to inform them when key prospects are re-engaging.
The data also shows campaign attribution as leads appear, so you can be confident your advertising dollars are driving results.
Nobody wants to waste time on unqualified prospects. With built-in predictive analytics, leads can be scored by their level of purchase intent and potential to become sales opportunities.
Predictive analytics improves forecasting, streamlines sales, and helps you understand what’s working.
Our customer data platform gives you more sales opportunities and marketing insight to help your business grow. Want to learn more?