Business-to-business (B2B) buyers now conduct more than two-thirds of their decision making research online (Bain & Company, 2015).
Get simple and straightforward advice on adapting to this shift in the industrial sales cycle and discover how to connect with more potential customers.
Industrial buyers are already looking for the solutions your business offers. Learn effective techniques industrial businesses can use to get found by interested prospects online.
Online resources give industrial buyers information, specifications, and reviews with the click of a button. Learn how to build a sales approach that engages this new wave of prospects.
2015