Company Overview

ActiveConversion was founded on the idea that a company’s online presence should generate more than just visitors, clicks and impressions – it should help grow their business and revenue. To this end, we developed a robust platform, including conversion experts, to help B2B companies succeed online and expand into new markets.

Today, we offer a complete solution that drives exceptional results by recognizing, understanding and managing those engaging with your business online.

Our solution works with global digital media, and has consistently provided clients with 10-30X more ROI compared to traditional marketing campaigns.

How We’re Solving B2B Marketing Challenges

ActiveConversion answers the age-old question that has plagued many companies – ‘are my marketing investments working?’ Combining digital marketing and customer relationship management we take the guesswork out of advertising and marketing.

Our scalable, performance-based model for acquiring ‘in market’ leads, uses strategic partnerships, focused on data sharing, is changing the dynamic of the publisher/advertiser relationship much like Uber changed the taxi/rider relationship.

ActiveConversion seeks to disrupt digital marketing for B2B product and service providers, and deliver astounding value to our clients, partner agencies and digital publications.

Our Advisory Board

ActiveConversion’s advisory board is a committed group of industry veterans who provide insight & guidance on the strategic direction of our company.

Their influence supports and informs decisions that advance our mission of making marketing and advertising work for B2B companies.


Art is currently working as the Chief Executive Officer for Global Cyber Security at Singtel, a multi-billion dollar telecommunications company.


Darby is currently a Ventures Advisor at RBC Ventures, the venture capital arm of Canada’s largest bank, with over 20 years of experience in digital media.


Kelly has been successful in a number of entrepreneurial ventures, most notably when he co-founded Net Effects which was later sold to Ask Jeeves.


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