Whether we like it or not, in-person events and meetings are on pause for at least the next few months; but does that mean your business needs to be on pause too?
Business-to-business (B2B) buyers now conduct more than two-thirds of their decision making research online. Get simple and straightforward advice on adapting to this shift in the industrial sales cycle and discover how to connect with more potential customers.
This e-book explores seven sales and marketing activities that industrial B2B businesses can leverage to achieve success. These tips are easy to implement and can help you take your company to the next level.
On average, the sales cycle after industry shows typically lasts 6-12 months. This means that how you nurture the leads you gather from the show will determine what kind of ROI you will see as an exhibitor. Explore strategies to implement before, during, and after the show that will increase the value you receive from exhibiting at an event.
Get simple and straightforward advice on adapting to today’s energy sector’s sales cycle and discover how to connect with more potential customers.