Resources

Webinars

Taking Your Online Leads From Interest To Action

Closing business online can be a challenge, but we’re here to help. This webinar explores the digital buyer’s journey, how to nurture your leads virtually, using intent data to refine the way you reach out, and tips on how to close sales without any in-person interaction.

Webinars

Turning Your Niche Advertising Into A Sales Pipeline

It can be challenging to decide where to advertise, but we’re here to guide you through it. This webinar explores the benefits of advertising in niche publications, choosing the right target audience & publication to advertise in, developing an engaging advertisement, and tracking the success of your advertisement.

E-Books & Guides

Get Better Results From Sales & Marketing

Business-to-business (B2B) buyers now conduct more than two-thirds of their decision making research online. Get simple and straightforward advice on adapting to this shift in the industrial sales cycle and discover how to connect with more potential customers.

Case Studies

XI Technologies

With ActiveConversion, they can identify 90% of the people clicking on their ads in media publications. Without it, only 2%.

Case Studies

Specialized Desanders

We posted ads in a media publication. 79% of the people that clicked on those ads were automatically identified using ActiveConversion.

E-Books & Guides

The 7 Habits Of Highly Effective B2B Companies

This e-book explores seven sales and marketing activities that industrial B2B businesses can leverage to achieve success. These tips are easy to implement and can help you take your company to the next level.

E-Books & Guides

Increase Your Trade Show ROI

On average, the sales cycle after industry shows typically lasts 6-12 months. This means that how you nurture the leads you gather from the show will determine what kind of ROI you will see as an exhibitor. Explore strategies to implement before, during, and after the show that will increase the value you receive from exhibiting at an event.

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